Introducing Dealerscope's CE Leaders That Rock
Marketing Company of America
Since 2010, John Herrington has served as president of Sharp Electronics Marketing Company of America, responsible for the U.S. sales and marketing of all Sharp’s consumer electronics products including those in the display, audio and video categories, as well as health and environment-related products.
During his time as president, he has overseen the AQUOS product line and the rapid introduction of 60-inch-and-larger-class screen size, strengthening the Sharp brand by focusing all marketing activities and re-establishing Sharp with key top-tier retailers, greatly expanding the brand’s distribution.
His efforts have helped establish Sharp as the No. 1 brand in 70-inch-and-larger TVs, the fastest-growing category in TV revenue.