It’s hard to hide a giant.

By Tim Herbert

What market is larger than home or portable audio, digital cameras, aftermarket auto sound or video components? If you answered the CE accessories market, you’re right.

According to CEA’s U.S. Sales & Forecasts, the accessories market will grow a healthy 15 percent in 2007, reaching $8.6 billion in wholesale dollars. Add in primary batteries and blank media and the figure tops $20 billion. Looking ahead, CEA forecasts the accessories market to generate about $9.3 billion in sales in 2008, an eight-percent gain.

To put the depth and breadth of the accessories market into context, consider the category in terms of unit sales. In 2007, more than 300 million units of accessories (excluding primary batteries and blank media) will sell through U.S. retail channels.

To continue reading, tell us a little about yourself.

Don't worry! As long as you use the same browser and don't delete your cookies for the next six months, you won’t need to fill it out again.