Justin Time With Innovative Technology’s PowerCase
Dealerscope: With the launch of the Justin line, is it safe to say that a lot more consumers will start hearing about Innovative Technology?
Lieblein: Yes, since we’re bringing the company to its next echelon we’re doing a lot more press, a lot more advertising. We spend millions of dollars in advertising through our customers, and now we want to do our own. We want to promote Justin. DS