Klipsch Aligns to Reference Name
Klipsch this week announced the launch of what it calls its "Reference Unity" strategy- which the company describes as "a global initiative that will align the majority of its product offerings under the legendary Klipsch Reference series."
The strategy will establish tiered levels of products, including home theater speakers, sound bars and headphones, while all products will once again feature the copper and black color palette. New reference soundbars and home theater speakers will arrive this month, with "numerous introductions" to follow next year.
“Transitioning to Reference will create a performance benchmark in today’s landscape of low-quality products that favor discounted design over lasting value,” Mark Casavant, senior vice president of global product development for Klipsch, said as part of the announcement.