LG, Netflix Team Up to Tout 4K Ultra HD OLED
LG officially took the wraps off its 2015 4K Ultra HD OLED flagship product – the 65-inch curved Model 65EG9600 – at a New York City-held event Wednesday, where it also teamed with Netflix to tout both OLED TVs’ image reproduction capabilities as well as the 4K streaming debut this Friday of the Netflix original series, Marvel’s Daredevil.
Excerpts from the series were used to demonstrate LG TVs’ black-level rendering, in particular. Tim Alessi, LG’s director of new product development, remarked, “It’s the screen’s ability to generate black that sets the attributes for all other picture attributes.”
Additional commentary about OLED was offered by an expert panel that, besides Alessi, included: Daredevil’s director of photography, Matt Lloyd; Netflix’s vice president of its Device Partner Ecosystem, Scott Mirer; Pete Putman, president of ROAM Consulting; and FOX 5 New York’s technologist, Shelly Palmer, who emcee’ed the discussion, opening it with the observation that “we’re in the Platinum Age of content production.”