LG Re-Ups NCAA Sponsorship

LG Electronics said this week that it has extended its official corporate sponsorship of the NCAA through 2018.

The agreement is also with NCAA Tournament broadcast partners CBS Sports and Turner Sports. Part of the deal is also www.LGGameDayHub.com, which will feature both NCAA-related content and sweepstakes.

“LG and the NCAA are both organizations that inspire people and embrace excellence,” David VanderWaal, vice president, marketing, LG Electronics USA, said in a statement.