The tours are probably the best outcome of the Design Home project. According to Jennifer Ohama, spokesperson for Philadelphia Magazine, they expect this years house to attract from 3,000 to 5,000 people. And those numbers aren't necessarily wishful thinking.
"The tours are great. The first design home (in Wilmington, Del.) had 7,000," says Boston. "Just getting the walk-through traffic was a great thing. The interactive experience reinforces what we were building through the months."
"We were sold immediately. When people come through these houses, the first things they want to see are the kitchen and the electronics," she notes.