Maxell Corporation of America
Maxell Corporation of America, a wholly owned subsidiary of Hitachi Maxell Ltd., is a full-line manufacturer of digital media products for the consumer, data storage and professional storage markets.
A technology and marketing leader since 1969, the Maxell brand can trace its beginnings back to the battery business (“Maxell” is derived from the words “maximum capacity dry cell”). Since then, Maxell has successfully expanded into a globally recognized brand, offering a comprehensive line of digital tape and disc-based recordable media products for consumer audio, video, camcorder and data storage applications.
Through three decades, Maxell has maintained a leadership position in this highly competitive market. Beginning with the famed high bias XL-II audio tape, Maxell has continually strived to provide superior quality products and services through the most advanced technological innovations and marketing ideas.