MEGA Gets Social
Thelaunch of a new social media program called "Social Extend" highlighted retail buying consortium MEGA Group USA's convention last week in Orlando.
Social Extend, exclusive for MEGA Group USA members, is a turnkey social media program that allows members to have automatic content feeds from manufacturers' Facebook and Twitter accounts posted directly to the social media presence for their store. Members who sign up for the program choose which vendors they would like to receive content and how often. Feeds from these sites are then automatically sent to the dealers' Facebook and Twitter pages providing ongoing informational and relative content to their customers.
For a monthly cost of $99, Netsertive will deliver selected content to retailers' Facebook and Twitter accounts. Netsertive will work directly with dealers to help them build their social media following, determine how much or how little to post, how to highlight holiday promotions and key selling periods and provide guidance on periodic personal posts as needed. Acceptance of the program by members was extremely high with many members signing up for the service at the convention.