MERA Partners with Volume Buyer
MERA intends to use the national marketing of M.E. Source to level the playing field for the independent specialist, establishing M.E. Source retailers as the preferred source for all mobile enhancement products and installations.
In 2008 MERA will also continue to stress the importance of sharing ideas and continued education through its annual MERA KnowledgeFest and MERA-CEA Regional Workshops. The way we conduct business in the 21st century is changing and it will challenge the best of us. How the specialist meets and handles these challenges is what will define their future prosperity and survival.
Bob Graham is MERA’s president and founder of Breakers Stereo, in Oxnard, Calif. Matthew Fulton serves on MERA’s Education Committee and is manager of Breakers. He received his bachelor’s degree in business economics from UC Santa Barbara.