Mercedes-Benz Chairman Källenius to Keynote, Unveil New Concept Car at CES
In his keynote speech at the Consumer Electronics Show taking place in Las Vegas (CES) January 7-10, 2020, Ola Källenius, Chairman of the Board of Management Daimler AG and Mercedes-Benz AG, will provide a visionary outlook of the future interaction between man and machine. The highlight of Mercedes-Benz AG’s CES will be the world premiere of a pioneering concept vehicle which has been inspired by one of the most innovative brands in the entertainment sector. The company claims this symbiosis will also be reflected in the redesigned Mercedes-Benz booth at CES 2020. The keynote speech will be transmitted on Monday, January 6, via Livestream on Mercedes me media.
Mercedes-Benz claims the concept vehicle and its visionary technical solutions will, “demonstrate the innovative strength of Mercedes-Benz. It completely redefines the term ‘Sustainable Modern Luxury’ and symbolizes the brand's aspirations to achieve sustainable mobility today, tomorrow and in the future. The creative and trendsetting features of the show car match the brand philosophy which places the focus on people and sets standards for the future of mobility.”
Mercedes-Benz also states their CES booth, “Invites visitors into a world of forward-looking mobility. Visitors will be able to experience the highlights of the product and technology brand EQ – the all-electric EQC 400 4MATIC, the Vision EQS and the new, futuristic concept vehicle."
The booth will also give visitors the opportunity to dive into a world of mobility from the company, underscoring, as Mercedes-Benz explains, "the consistent enhancement of the Mercedes-Benz trade show concept. The focal point comprises the brand world as well as its products, services and innovations."