Microsoft to Relaunch Zune
Microsoft said on Wednesday that it is relaunching its Zune digital music player in order to compete with Apple’s more popular iPod, the New York Times reported. The player has thus far sold just over a million units since being introduced last year.
The new version of the Zune will be smaller and sleeker, while also enabling sharing of music files within a social network. Microsoft has also changed the rules as to how many friends Zune users can share songs with, and removed expiration dates for copied songs. A social networking Web site, called Zune Social Web, will launch along with the player.
The company will offer the Zune in black, pink, green and red. There will also be a separate edition, only in black, that goes for $250. The standard version, available in 4- and 8-GB denominations and available in all four colors, will retail for $150 and $200, respectively. The players will be released in time for the holidays; Microsoft will also make several Zune accessories available, including a dock pack, a car pack, a leather case, and headphones.