Mitsubishi Provides HOPE
With the country facing challenging economic times, high levels of unemployment and an unpredictable stock market, 2009 saw many people and companies focusing on their own survival rather than helping others. American’s cut back on spending, which resulted in less opportunity for business everywhere, especially for photographers.
One company that continues making an effort to help its customers, and the community, is Mitsubishi Digital Electronics America (MDEA). By offering printers to event photographers in support of non-profit fundraising events, they were able to help their customers put money towards charitable causes rather than spend it on a printer.
They have also been donating time and money for various other causes. They’ve been spending the holidays delivering food and presents and they have helped to raise money and awareness with their philanthropy program, the HOPE Team.