We already saw how this weekend set all kinds of retail records—especially in the online space. So it should come as no surprise that many are predicting that today, Cyber Monday, will quickly become the single most successful day for internet retailers in North America.
After consumers dropped north of $5 billion online this weekend (on Thanksgiving and Black Friday combined), Cyber Monday is expected to pull somewhere in the neighborhood of $6.6 billion, according to Adobe Analytics, which would make it the highest grossing day for online shopping in U.S. history.
Consumers got up and moving early on Cyber Monday. A quick glance at the Shopify Cyber Monday dashboard (embedded below) showed that as of 9:25 a.m. East Coast time, consumers who were shopping on sites supported by the platform were spending roughly $225,000 per minute and placing around 2,700 orders per minute.