Monday in CE: Don't Count Fitbit Out Just Yet
A name synonymous with fitness smartwatches, Fitbit has slowly turned into an antonym for success. We've taken a few hard looks at Fitbit, including a pretty pointed talk that suggested that the ambitious smartwatch company had run out of steam. Underscored by a bumpy transition into smarter, er, smartphones, poor Fitbit Ionic sales, and the ever-persistent Apple Watch there was no room for Fitbit to grow.
However, we are delighted to be proven wrong with the Fitbit Versa.
Their newest wearable took two years and three years to produce, but it appears the wait was worth it. Fitbit has been hinting for a while now that their comeback year was upon us and their vision of advanced health tracking would surely blow our minds. Maybe that isn't a word for word recap, but they are feeling confident about their newest venture in the Versa.