MYXfitness System Promotes Mindful Cycling
MYXfitness has launched an in-home fitness equipment system along with on-demand digital classes.
Hundreds of classes ranging from cycling, HIIT, cardio dance and barre to yoga are being offered, and they extend to mindful movement, meditation and everything in between. According to the company, the program is designed to improve endurance, strength, mobility and flexibility, using the underpinnings of science-backed methods of heart rate zone training and cross-training – all rooted in positive psychology.
Each MYXfitness workout is produced to deliver the benefits of a one-to-one session. The sessions are led by an expert coach, who not only demonstrates technique but also provides emotional support and guidance to keep users engaged and in an optimal mindset, not only for the workout but also to take on the challenges of life, says the company.
The company offers two package options priced at $1,199 and $1,499, and showed the system at the recent CES Unveiled event in New York City. Ashley Bristol, who explained it, claims that the system’s target demographic isn’t the spinner crowd. With that assumption in mind, MYXfitness offers a customizable fitness cycling regimen emphasizing positive psychology. “This is a real fitness program for real people,” she said.
Both packages offered include a commercial-grade Star Trac Stationary Bike Trainer, a 21.5-inch interactive tablet and a Polar OH1 Heart Rate Monitor. The MYX Plus package also includes three sets of SPRI dumbbells, a kettlebell, a resistance band, a GAIAM 24-inch foam roller and two mats, providing everything needed for a holistic at-home workout. Access to MYXfitness’ library of on-demand classes is $29 per month.