Nationwide Marketing Group and Flexsteel Industries, Inc. Partner to Offer Exclusive New Furniture Lineup
Nationwide Marketing Group and Flexsteel Industries, Inc. announced today that they are joining forces to create a new line of motion upholstery furniture exclusively for Nationwide members. The program, which features an extensive product line ranging from power sofas to multi-media gaming chairs, will launch Aug. 1.
Charlie Winans, Flexsteel’s national sales director for home furnishings, says the partnership is a natural fit for both companies and will provide tremendous opportunities for new business growth.
“Nationwide Marketing Group is the largest buying group in the country, and Flexsteel is one of the largest home furnishings suppliers with a whole-home product assortment, multiple manufacturing facilities, and 126 years of history providing great customer service,” Winans says. “It just makes sense for these two organizations to join forces to provide retail stores with the highest quality products and support to be successful. In fact, many of Nationwide’s member stores already feature Flexsteel furniture, which means these valued retail partners will now be able to take advantage of the long list of benefits that Nationwide provides to help grow their Flexsteel business.”