Nationwide’s PrimeTime! Plays Music City
Around 950 member companies and over 4,000 attendees made the trek to Nashville this week for the Nationwide Marketing Group’s PrimeTime! Conference, held at the Gaylord Opryland Resort & Convention Center. Once there, they were entertained by the likes of top-tier music talent (including performances at the Grand Ole Opry by some of their own), exposed to the wares of some 200 product and services vendors, educated by multiple seminars on business management, marketing and sales, and reassured by a bullish Robert Weisner, the group’s co-CEO with co-CEO Les Kirk, that Nationwide would continue to be “the savior of the independent.
“We’re poised to take the declining Sears business,” he told attending media at a state-of-the-group presentation where each division reported on sales results and projected how business would play out through the latter part of 2014.
Weisner said Nationwide is well on its way to adding the 500 dealers it set as its 2014 goal, having added 281 in the first half to bring the member total to more than 3,700.