Natural Lighting Trend Grows as Lutron Acquires Ketra
There are many reasons why lighting is a booming trend in the CE retail and custom installation industries. On the customer’s end, lighting is one of the easiest ways to ease into the realm of the “smart home.” Fastening a connected bulb into a normal socket and controlling it from an app is the gateway drug for the DIY consumer.
On the business side of things, lighting is a great way for the CE retailer or installer to get in with the consumer at that entry-level smart home period—but also with builders and architects looking to outfit new construction with smart lighting solutions
As such, one of the bigger trends we’ve been following over the past year or so has been lighting in the CE and CI spaces. Several buying groups in this space have been aligning themselves with different vendors to better position their members with lighting solutions. And education in this area has been popping up all over the place as well.