New Age Electronics President Fred Towns said at a multi-topic sit-down during CES 2018 that the run-up to Christmas foreshadowed a stellar holiday sales season. “The consumer came out and was ready to shop. The stock market performed well. The job market was in a good position. Unemployment’s very low…. That confidence was built into the mindsets of consumers. We knew the holiday was going to be big,” he said, citing voice and other home control-related devices that had come into their own in the marketplace in the months prior as factors in the selling season’s success.
Other categories touched by consumer favor, he said, included mesh network-related products, which enable strong signals. They were more visible, because “you need a great router; a robust network is key now” for consumers. “It’s like if you buy a high-performance car – you have to put good gas in it.”