Audio Makes a Strong Comeback
As we close the books on 2010 we can celebrate a year where the CE industry outpaced expectations. More significantly, we can anticipate continued growth this year, a positive reflection on the state of CE in the overall economy.
Even during the more difficult days of the recession, there was cause for cautious optimism regarding CE, which managed to remain stable-even thrive-while other industries floundered. We rightly marvel at the ways innovation advances our world: brand new products arrive each year that cause us to consider how we ever lived without them. At the same time, the industry is constantly finding ways to improve existing technologies, tempting us to view familiar products with new eyes and ears.
Although the proliferation of tablets became the runaway story of the last year, the most remarkable development might be the resurgence of home audio. With displays achieving market saturation, the shift of attention to audio solutions seems inevitable. Indeed, CEA has been predicting this scenario for several years. As we saw digital displays increase their household penetration rates, it made perfect sense that more consumers would upgrade their audio experience.