Newegg to Open First Pop-Up Store
Newegg this week announced that it will open its first pop-up store later this week. The store, at the Oaks Shopping center in Thousand Oaks, Calif.,, will open from August 16-18.
The store will feature more than 70 products from Intel, Samsung, Sony and other manufacturers.
“Showrooming is a reality today, so this back-to-school season, we wanted to give our customers a chance to interact with some of our most popular products in person in a traditional in-store environment,” Soren Mills, chief marketing officer at Newegg, said as part of the announcement. “Newegg has already built an outstanding reputation for being a trusted online retailer of computers and electronics. We’re thrilled to open Newegg’s first ever pop-up store and hope our customers enjoy this special opportunity.”