Approved Electronic Devices Become Frequent Flier Perk
Nintendo and Southwest Airlines have teamed up to offer frequent fliers a perk with a $150 price tag. Fifty Rapid Rewards Members have been mailed a Nintendo DS Lite and a copy of the game Brain Age - a collection of sudoku puzzles, memory quizzes and math and reading tests - as a bonus. The thank you gift anticipates the time many travelers choose to kill on flights using “approved electronic devices.” The Rapid Rewards Members in question have collectively logged over 79.2 million miles, 132, 854 hours of flight time and 600 years of membership. George Harrison, Nintendo of America’s senior vice president of marketing and corporate communications, said, “Providing some of Southwest’s premiere travelers with these gifts helps us reach out to new audiences and shows that we make fun games for everyone.”
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