NPD: Leopard Was Apple’s Best OS Launch Ever
The launch in October of Apple’s new Leopard operating system was the strongest ever by the company, according to NPD Group data cited by Reuters.
NPD found that the launch of Leopard, known by the model number OS 10.5, sold 20.5 percent more units, for 32.8 percent more dollar volume, than the previous version, known as “Tiger,” which came out in May of 2005.
NPD attributed the success of the system to Apple finding “the right formula” for releasing new operating systems. It also cited Apple’s quick releases of new versions, and the timing of the release, which took place not long before the holiday season.