NYNE Names Groff Director of National Sales
NYNE announced that it has named Eric Groff director of national sales. Groff, formerly of Bem Wireless and Noetic, Inc., will report to Rob Voorhies, vice president of sales and marketing.
"Eric is a true professional who brings a lot of experience in business and specifically the Bluetooth speaker market," Voorhies said in a statement. "We are proud to have him as a part of the NYNE team and I look forward to working with him as we expand our retailers nationwide."
"I am honored to be on the NYNE team, the Bluetooth arm of B.I.G. (Boss International Group), which has a proven track record of more than 26 years of success in the audio industry," Groff said. "NYNE has a lot to offer the consumer – high quality sound, appealing form and function, and a price point that offers value in the market. They have already had a lot of success in 2014 and I am looking forward to continuing that growth as we build the NYNE brand into a household name."