OnStar in Your Other Car
As installers or salespeople, we are already familiar with the OnStar phone representatives. Most of us have been in a GM vehicle and tried the service out of curiosity.
Even good installers have spoken with them by accident by hitting the button while performing an install. Some salespeople are also so brazen that they have tripped the system by finding out how hard a CTS-V actually brakes on the way from the front parking lot to the bay (someone has to check the ability of those Brembo brakes). All kidding aside, the OnStar system is a rare opportunity to capitalize on the importance of safety when it comes to the most prized possession of a GM car owner - their children.
After all, Mom is driving a Yukon Denali. But Junior, who is off to college, is driving a Cobalt that did not make the OnStar options cut. Any salesperson worth his or her salts will find it is a product that virtually sells itself. A savvy retailer will pull the records of all the new GM vehicles they've manufactured in the past few years and recall if the people had children. "Hi Mr. Jones. This is John over at Main Street Stereo and Electronics. We just wanted to let you know that if you like your OnStar system, we have the ability to put it in your other vehicles that don't currently have it." So, let's check out some of the details on the magic mirror.