Panasonic Ramps Up 3D Full HD Efforts
Panasonic is making a big production of 3D Full HD (3D FHD) Home Theater technology, evangelizing the coming 2010 debut of a roster of Panasonic-branded 3D products for the home with a “rollout” of sorts that’s taking place well before the actual debut.
As prelude to the market intros, happening sometime in the next calendar year, the company is literally taking the technology on the road – in three 3D Home Theater-equipped trucks tasked to tour European and American sites over the next few months.
The idea, said Peter Fannon, vice president of corporate government affairs for Panasonic Corp., N.A., at a 3D FHD demonstration in late August at Panasonic’s Secaucus, N.J. American headquarters, is to make the case for the technology’s benefits to select Panasonic trade, creative-community and retail partners. Venues to be visited this year will include the Berlin IFA exhibition, the CEDIA Expo in Atlanta, and Tokyo’s annual CEATEC technology exhibition in October.