When attending a show as massive as CES, it can be difficult to come out the end and properly digest everything that you just witnessed. Sometimes it can be helpful to find someone else who went through a similar experience and just talk things out with one another to see what they got out of the show, and more or less compare notes.
One of the topics that I attempted to dive deeper into this year was the VR/AR segment of consumer tech. VR had a markedly smaller footprint at CES in 2018, but that didn’t mean it made any less of an impression on attendees. AR, for its part, cropped up in tons of new smart glasses concepts that were on display, and in a variety of unique non-glasses based applications.
Not long after returning from Las Vegas, I had the opportunity to sit down with Mike Bloxham, the Senior Vice President of Global Media and Entertainment at Magid, a market research firm that focuses on a variety of different industries, including consumer technology. Bloxham, who attended CES 2018 as well, paid special attention to what was happening in the virtual and augmented reality spaces, and brought some very interesting perspectives to the table on how the space progressed over the past 12 months.