Passwords: Frank Talk From the Front Lines of CE Retail
“There’s a concept called ‘cooperatition.’ It’s basically partnering with someone you would ususally view as a competitor and finding a win-win. Successful retailers know how to do this.”
-Bill McCurry, a digital imaging retail consultant based in Princeton, NJ. McCurry’s example of “cooperatition” was a local camera shop teaching digital photography workshops in a Babies “R” Us store, attracting attention to both businesses.