Peace of Mind: the Ultimate Add-On
Our initiatives are born out of research-driven consumer insights. We start with a unique understanding of market trends and the end-users’ needs and desires, and transform that insight into useful offerings that help our clients increase ESC sales, deliver a better customer experience, build customer loyalty and increase lifetime value. It’s what sets us apart.
This is the genesis of one of our major initiatives in 2014 – expanding our digital sales and online service offerings, especially as it relates to attracting Millennials.
Our research confirms that an increasing number of consumers, Millennials in particular, are comfortable purchasing ESCs online. What’s more, they want and expect self-service via the web for registration, filing a claim, checking status, etc.