Petra Partners with IOT Startup Revolar, Bringing Safety Mission to the Shelf with Revolar Instinct
Petra Industries, the consumer electronic industry’s accessory authority, has teamed up with wearable tech startup Revolar to launch their latest product, Instinct, at hundreds of Target stores nationwide in May 2017. Revolar Instinct is the one safety wearable that lets you send for help, click to text friends, track your steps, and make your phone ring to excuse yourself from awkward situations.
“Certainly our safety, and the safety of those we love, is critically important to all of us,” said Tate Morgan, President of Petra. “We are thrilled to be able to offer this great tech solution to our retail partners and their customers.”
To help people protect the ones they love, Jacqueline Ros and Andrea Perdomo founded Revolar in 2013. Revolar grew from the idea of a “magic button” that Ros envisioned after her sister was assaulted. After building a prototype, the Revolar team graduated from two Techstars accelerator programs – Boulder in 2015 and the inaugural Techstars Retail program in Minneapolis in 2016.