Petra's Laura McNew Receives 2020 Legacy Award from Women in Consumer Technology
Petra Industries, the consumer technology authority and wholesale electronics distributor, is proud to announce that their own Laura McNew, Vice President of Merchandising, has been presented with a 2020 Legacy Award. The annual awards seek to recognize professionals who are transforming the consumer technology industry through their leadership in the retail, distribution, sales, marketing, merchandising, integration, publishing, and trade association segments. Carol Campbell, founder of Women in Consumer Technology, admits that with each passing year, the nomination pool grows larger and larger, and thus becomes more difficult to narrow down. McNew was one of just six women to receive the award.
“I’m honored to be recognized among such a prestigious group of innovative women,” said McNew. “I’m truly grateful for the opportunity Petra has given me to work with an amazing group of people who understand the concept that ‘change is our only constant.’ I appreciate our vendor partners and the friendships we have built over the years so together we can find new ways to grow business and serve our customers.”
McNew joined Petra as a buyer in 1999, and helped the company branch out into new product categories. She was promoted to her current role in 2012 and has sine led the merchandising team into innovative new markets. Her role has included a focus on developing accessories and categories that help customers improve their bottom lines, and in her tenure, the SKU count has more than doubled to over 25,000. In 2016, McNew was recognized as one of Dealerscope’s Powerful Women in Consumer Technology.
“What Laura brings to the table here at Petra is incredible,” said Tate Morgan, Petra President. “Her industry knowledge runs very deep. She’s on top of the latest tech and helps us navigate through the changing marketplace. And Laura doesn’t hesitate to reach out to potential new vendors while nurturing strong personal relationships with our current ones.”