Holzer: PowerHouse Alliance Building Momentum
As the PowerHouse Alliance approaches the one-year anniversary of its inception in November, the distributor group looks to a future of measured growth in lines and warehouses, said its executive director, Dennis Holzer.
“We started with 30 warehouses, and right now, we cover all 50 states and have 32,” said Holzer, who projects the count could rise to 34 or 35 by the end of next year. “Each of the warehouses is a one-stop solution for dealers,” he added.
The group will host a hospitality booth at CEDIA Expo later this month rather than a full-blown exhibition with products from its vendors, Holzer explains, “because most of our vendors already display at CEDIA.” But the group’s South Hall booth at the 2011 CES will include representative vendor wares. “Because many of our vendors won’t show at CES, it’s a good opportunity for them to show products through our presence,” he said. PowerHouse’s vendor list is being expanded, with announcements of new partners due to be made right after CEDIA Expo, said Holzer.