PRO Group Will Officially Become ProSource
When Dave Workman talks about the buying groups he represents, sometimes he refers to the PRO Group, other times he talks about ProSource and on occasion he'll be speaking about Home Entertainment Source, a division of Brand Source, which also comes into the mix every now and then. There are times when Workman is referring to the first two, but not the last, or maybe the second and the last but not the first. At times, you have to ask yourself just who is on first.
"We've tried to confuse the hell out of you for three years. What the hell are we supposed to call ourselves, is it PRO Group, is it Pro Source, is it HES?" Workman, executive director and COO of the PRO Group and president of Pro Source, told dealers and vendors gathered in San Antonio this week for the ProGroup Spring Meeting. "We want to simplify."
"Its' safe to say that in the future, the legacy names will go away," he added. "What we have to do is how to designate the three groups."