Mega Group USA’s recently held its Fall Convention and Buying Show September 21-24 at the Coronado Springs Resort at Disney World, Fla. The conference featured both a buying show as well as educational sessions, including four one-hour long sessions focused on private label consumer financing, marketing techniques using print, mail and electronic media, product protection plans using delivery and accessories as a profitable add on. Meetings included one-on-one vendor meetings which Jerry Honea, Furniture and Bedding Division manager explains are extremely important. “Vendors don’t give the independent dealers much face to face time any more,” he said in a statement. “There has to be some personal interaction for a product line to succeed in dealers’ stores and these vendor sessions are the golden opportunities”. The show was keynoted by Linda Talley, an expert on human body language who spoke on how to read customer’s body movements to determine what they are not saying, but really want.
At the show is was also announced that in Spring 2007 the groups next convention, “Mega Country 2007,” will be held at the Renaissance in Nashville, Tenn., March 3-6 event. MEGA dealers will be eligible for three free nights stay.