Dealers Prepare for “Dads and Grads” Sales Events
"There will be a real clamoring for tablet consumption. There will still be a netbook category, but manufacturers seem to have pulled back a bit from it so they're kind of hard to get now, and when we get them, they go right back out. What we'll find is that will be at the lower end ($199 to $249) and tablets will pick up at a little higher price range - ($399 to $599) and notebooks will come in above that.
Retailers also predict strong E-reader sales and, for those that carry a broader assortment of goods, on non-electronics associated with summertime activities like grilling, travel and outdoors recreation.
Despite a decrease in sales, TVs will also play a role in dads-and-grads sales. Sharp declines in pricing will enable specialty retailers like Audiotronics in Roanoke, Va., to promote sets in the 22-to-42-inch range at prices from $250 to $300. Specials like that get plenty of feet through the doors.