Powering Up Portable Product Sales
By Natalie Hope McDonald
The "unplugged generation" — that's how Winner International describes its battery users. The maker of the new Juice batteries reports that battery usage rose 50 percent in the last decade, thanks to an increased investment in portable devices like digital cameras, phones and PDAs. It means that, as more users require even greater portable power, resellers are looking to rechargeables for profitable solutions.