Ricoh Talks Best Buy Availability, Future of 360-Degree Content
- Ricoh Theta S now available at 146 Best Buy locations
- Ricoh Imaging Americas expects 360-degree camera market to hit 10 million shipments by 2020
- Form factor of the Theta S will be familiar to most consumers
Starting today, Ricoh Imaging Americas is making their Theta S 360-degree camera and accessories available at select Best Buy stores throughout the U.S. This follows the camera becoming available through Best Buy’s online store in mid-June.
“We’ve been in discussions with Best Buy for some time now. They’ve had a significant interest in the 360-degree technology,” Rebecca Norton, National Account Sales Manager at Ricoh Imaging Americas, said in an interview with Dealerscope. “They can see what the potential is going to be and what it is now ... and we’re very, very excited about the partnership.”