Roku XD Goes to Retail at Best Buy
Roku Wednesday announced it has inked a deal with Best Buy to make the Roku XD player available at the company's stores and online. Best Buy becomes the first retail outlet to carry that version of the Roku box.
The product is listed at $79.99. Other Roku boxes are available at such retailers as RadioShack, Fry's Electronics and BJ's. See Roku's full retail plan here.
“Having sold over 1 million Roku players through online sales only up until now, we are incredibly excited to announce our entrance into brick and mortar retail with nationwide availability from the preeminent consumer electronics retailer,” Anthony Wood, Roku's founder and CEO, said in a statement.