New Products Take Pressure Off TVs
Directors of some of the industry’s top buying groups recently spoke with Dealerscope’s Nancy Klosek on a variety of topics, including 3DTV sales, new partner programs and predictions for 2011 sales. For the full interviews, please see the upcoming March issue of the magazine.
Dealerscope: Is the most important product to the majority of your dealers still TVs or has another category replaced it?
Dave Workman: A quiet category doing very well is audio. It's been a consistently positive performer through 2010.And 3D does help audio sales, as consumers need HDMI switching capability and are looking at things like soundbars, simple 3.1- and 5.1-channel systems, and wireless multi-room systems. You'll also see the Apple AirPlay in quite a few receivers and clients in 2011 that will allow the building of wireless audio systems, and it will all need to be explained.
Richard Glikes: The two hottest things other than TV are control - that's very hot - and Apple AirPlay. You'll see AirPlay everywhere, and it will be included in everything ... boom boxes, receivers.