Retailers Seek Piece of the Action As TV Set Makers, Studios Accelerate Content Deals
"When broadband-based video services arrive to the TV, consumers will respond," says the report's author Colin Dixon, a senior partner at TDG.
Several other reports this month similarly bolster the outlook for Internet-delivered video. For example, Infonetics forecasts global Internet TV revenue will hit $56 billion by 2013. And In-Stat, predicts that within five years, more than 20% of U.S. broadband homes will focus on watching Web-to-TV content.
For now, the deals between online video providers and CE companies are modest and rather limited. For example, owners of select Samsung HDTV sets, Blu-ray players and home theater systems will be able to buy or rent digital versions of Blockbuster's OnDemand library beginning this fall. The Best Buy + TiVO deal is more intriguing to some analysts because it opens the door for Best Buy to integrate TiVo's user interface into the retailer's house-brand devices under the Dynex and Insignia labels.