Sears Launches Football Experience Tour
Sears and its Blue Electronics Crew are launching a nationwide tour to show off its products to football fans.
The Sears Ultimate Football Experience tour, cosponsored by Panasonic, launched last week in Pittsburgh, and will continue through Nov. 1., visiting college and professional football stadiums through the U.S., prior to big games.
The tour includes a 24-foot truck, which holds a 60" Viera TV and five separate gaming stations were visitors can play the latest football games. There is also a 16-foot trailer where visitors can watch pregame shows. The recent Sears commercial with Brett Favre will also be showcased as part of the tour.