Sears to Open Three ‘Home and Life’ Stores in May
Sears is looking to attack the retail game from a new angle this Memorial Day Weekend by opening up three “Home and Life” stores in Anchorage, Alaska; Lafayette, Louisiana and Overland Park, Kansas. The new stores will offer major appliances, mattresses, small kitchen appliances, and connected home products compatible with Alexa and Google+.
"We are here to serve these communities and this is part of our strategy to maintain a presence in markets where we have right-sized our footprint. Sears Home & Life supports our strategic plan to become a stronger, more profitable business and these test stores will enable us to learn and improve as we move forward," said Peter Boutros, chief brand officer for Sears and Kmart, as well as president of Kenmore, Craftsman and DieHard brands
Sears hopes to provide several white-glove services to shoppers of its home and life stores including: