The Roots of Success
Mid-morning on Black Friday, with half of his Lewisburg, Pa., holiday household still asleep, Doug Calem tried in vain to enjoy a free movie on his new Kindle Fire. But the movie repeatedly stopped and started.
"If someone were to show up on my doorstep and say, 'For $500, I could take care of all this.' I'd say, 'Done!' I could see how this could be a real opportunity for retailers, especially out here in the hinterlands," Calem said.
In households like the Calems' lies opportunity for the home network sale.