How Costco and Ritz Camera Increase Online Sales
But it’s not just the videos that Brysha appreciates about SellPoint, but the fact that everything—the videos and the sales collateral—are collected and hosted by one company and supplied to him, whereas before he had to individually contact each manufacturer and update his content from them. Now, SellPoint lets him know when there is more material available for a SKU that he carries.
“Before we had to struggle to make sure when there was a new presentation we had to get a feed from [the manufacturer],” he said. “Now, whichever mutual manufactures we represent—and we represent most of the ones working with SellPoint—we use their feeds for the content they provide.”