"We have incredibly effective and efficient quality assurance programs. If you're running a national program, you have to do that. And we never competed with our customers. We weren't in the storefront business. We weren't retailers. We leveraged that skill set being able to run a variety of national services."
INSTALLS inc executes service at a fixed price. The range of services offered "is usually small and very specific," says Hess. "For example, computers include new unit set-up, data migration, and simple networking."
In general, Hess says, INSTALLS inc's retailers clients charge and collect for services, "so they have absolute flexibility on pricing. Moreover, our systems allow for national promotions such as guaranteed installation for the Super Bowl. It enables retailers to do national programs that would be difficult if they did not have us a partner." INSTALLS inc pays the installer directly.