Imaging Industry Roundtable
Peck: The Canon website provides an important link to consumers, which serves many roles to enhance end-user relationships and provide opportunities to exchange valuable information.
We encourage consumers to establish this direct link with us, whether it is to view new products, join our comprehensive educational programs, answer customer service questions, be directed to an authorized Canon dealer, or the option to buy directly from us.
Our Canon direct store is not the primary channel for sales; it is an alternative to best satisfy the needs and desires of the end consumer. In many cases, it gives the consumer easy access to accessories that may be difficult to find elsewhere.