Sony Launches VAIO Support in More Stores
Sony Electronics earlier this week announced the expansion of a special in-store support service for VAIO PC owners at four of its Sony Style retail outlets. The service, called Backstage, had previously been available at Sony Style locations in Atlanta, San Diego, and Scottsdale, Ari., and has now been expanded to four stores in the New York area- with more to come.
The Backstage locations will provide technical and customer support, as well as tutorials. They will also provide paid services, including data migration, system boosts, and memory upgrades.
This week, Backstage opened at Sony’s Madison Ave. store in Manhattan, as well as at suburban malls in Garden City, Long Island, and Paramus and Edison, both in Northern New Jersey. The service, in early July, will spread to Copley Place in downtown Boston, Westchester Mall in White Plains, N.Y., and Providence Place in Providence, R.I. Five more locations are expected by the end of 2007.