Steve Jobs Kicks Off Apple’s World Wide Developers’ Conference
Apple's week long World Wide Developers' Conference(WWDC) kicks off Monday with an appearance by Steve Jobs, the CEO's first time on stage since taking a medical leave of absence in January.
Apple is usually tight-lipped about its product announcements, but the company has made it clear that the conference will feature the unveiling of the iCloud service. iCloud will allow users to access media on any devices, wirelessly streaming music to any Apple Device.
Apple's cloud move comes as Amazon.com and Google are trying to establish cloud plans of their own. iCloud could further expand the lead Apple's iTunes has over competing services, and while Amazon and Google require users to upload their files to the cloud services, Apple is gathering licenses with record labels that would allow the files to be stored on Apple's own servers, allowing users with a song license to instantly access the media.