Whirlpool is tracking the orders of its major retailers such as Sears, Lowe's and Best Buy, but Duthie adds, "At this point they haven't stepped up."
"The thinking around here is that when people start rebuilding homes, that's when you'll see the spike in demand…probably spread over 2006, 2007."
After the hurricanes hit, Traywick learned that one manufacturer was approached to sell 50,000 refrigerators in one order but that manufacturer turned the opportunity down. "It wasn't in their business plan," explains Traywick. "They would not be able to fill the obligations to everybody's orders."